Viator encourages affiliates to promote the affiliate program via PPC and Social Media, however, they are very aggressive at enforcing their rules. Trademark bidding, including no bidding on phrases that include their name as part of the phrase, is not allowed. Viator and Viator.com must be added as negative keywords to broad match campaigns. No bidding on misspellings or Viator Coupons either.
Direct to merchant ads are not allowed in PPC or in social media links. Please have all your ads point to a landing page on your own website.
There are a lot of great location and specific tour keywords you can zero in on without using the word Viator. Travel coupons or travel deals are a good way to start, but being location specific and using the deals from the Shareasale Deals Database are the best way to go. Post the deals to location specific pages with images and videos to make your site more attractive to the search engines and to travelers looking to book tours.
Log into your Shareasale account, then click on these links to get right to the deals and videos:
Viator Videos on Shareasale
Viator Deals on Shareasale
Not a Viator affiliate yet? Join the Shareasale Affiliate Program
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